We are seeking a motivated and growth-oriented Regional Business Manager to support the expansion of Emerson's T&M (Test & Measurement) Electrical Machinery business across EMEA. Focus will be on identifying and driving EM business in EMEA country hotspots by collaborating with Sales and marketing functions across all channels (direct, Distributor and System Integration Partner). This role offers an opportunity to contribute to strategic initiatives, learn from experienced leaders, and develop commercial and technical acumen in a dynamic environment. The ideal candidate brings a strong interest in business development, driving execution, a collaborative mindset, and foundational experience and knowledge of NI products and applications.

Key Responsibilities

Regional Accountability and Execution

• Define target accounts and contacts in hotspot countries and develop a prospecting and engagement plan.
• Deliver demos and present content to customers and partners to showcase NI products
• Define and run prospecting plays to engage target customers by collaborating with Sales Development Engineers (SDEs) and Sales Area Managers (SAMs)
• Propose customer visits to NI Sales and collaborate on territory plans to recommend engagements that advance opportunity discovery, progression, or closure
• Enable and attend tradeshows, user group meetings, demo days and regional events
• Track performance metrics and identify areas for improvement

Develop Market Awareness

• Gather customer feedback for product development to improve product-market fit
• Contribute to market research and opportunity analysis
• Understand customer watering holes and give input into marketing plans
• Participate in cross-functional teams to execute go-to-market strategies and learn leadership skills over time
• Support development of scalable growth strategies for NI's broadbase business

Execution through Partners

• Understand and recommend partner solutions aligned to EM industries and applications to internal sales teams
• Collaborate with partners, NI partner sales and marketing to promote solutions and drive demand via webinars, tradeshows, short-form videos, and other platforms
• Leverage distributor events and contact base to drive demand
• Create compelling demand generation cadences tailored for omni channel leverage
• Build relationships with System Integrators, Distributors to support partner initiatives

Strategic Engagement

• Build awareness of target accounts and applications, identify potential opportunities, and determine the content and motions required to open doors
• Assist in aligning NI's products with market trends and customer needs
• Engage with customers about market trends, solutions, budget trajectory, customer NPIs, and funding related to their business function(s)+

Qualifications:

• Bachelor's degree in engineering, business, or a related field
• 3-5 years of experience at NI/T&M industry in Sales/Business Development/Technical Support/Applications Engineering preferred
• Interest in industrial/electrical machinery sector
• Strong analytical and communication skills
• Ability to work collaboratively across teams
• Willingness to travel as required and coordinate customer visits, tradeshows, user group meetings, and regional events
• Curiosity, adaptability, and a growth mindset

ABOUT US

WHY EMERSON

Our Commitment to Our People

At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.

We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world's most complex problems - for our customers, our communities, and the planet. You'll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.

At Emerson, you'll see firsthand that our people are at the center of everything we do. So, let's go. Let's think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let's go, together.

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ABOUT EMERSON

Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability.

With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety.

We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you're an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you'll find your chance to make a difference with Emerson. Join our team - let's go!

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