Company Overview

At Eon, we're transforming cloud backups into useful assets for the first time ever. Backed by prominent investors and industry leaders, our groundbreaking Cloud Backup Posture Management (CBPM) platform offers instant visibility and access across all cloud environments, turning every backup into a searchable, accessible tool. We're an ambitious, collaborative team driven to redefine what's possible in cloud technology. Join us, and see how your contributions can directly shape the future of backup.

Role Overview

As a Demand Generation Senior Manager, you will be a key leader on our growing marketing team, responsible for building and scaling our demand engine from the ground up. This is a critical, hands-on role for an experienced professional who will own the strategy, execution, and optimization of integrated campaigns-with a strong focus on Account-Based Marketing (ABM). You will be instrumental in driving new business and accelerating pipeline by leveraging a mix of inbound and outbound initiatives to reach our target accounts and deliver high-quality leads to the sales team.

This is a high-impact role perfect for a seasoned demand generation leader who is ready to roll up their sleeves and make a direct, measurable impact on our company's growth.
Key Responsibilities

• Demand Generation Strategy & Execution: Develop and lead a comprehensive, full-funnel demand generation strategy that aligns directly with sales goals. You will create and manage integrated campaigns across multiple channels.
• Account-Based Marketing (ABM): Design, implement, and manage our ABM program from scratch. This includes creating personalized campaigns, and collaborating closely with sales to drive engagement and pipeline within those accounts.
• Performance Marketing: Manage and optimize performance marketing channels (e.g., paid search, social media, display advertising) to drive qualified traffic and leads efficiently.
• Analytics & Reporting: Measure and track KPIs for all campaigns. You will analyze campaign performance, provide actionable insights, and use data to continuously optimize our strategy.
• Sales Alignment: Collaborate closely with the sales and sales development teams to ensure a seamless lead handoff process and to accelerate pipeline growth.

Qualifications

• Experience: 7-10 years of progressive experience in a B2B demand generation role, with a proven track record of success.
• ABM Expertise: Extensive, hands-on experience designing, launching, and managing successful ABM programs that have directly contributed to pipeline and revenue growth.
• Strategic & Hands-on: Proven ability to not only create high-level strategy but also to execute it. This is a role for someone who is ready to get their hands dirty.
• Analytical Mindset: Strong analytical skills with the ability to interpret data, measure campaign effectiveness, and make data-driven decisions.
• Communication & AI-savvy: Excellent communication skills and understanding of AI tools and how to use them to work smarter.