For Employers
Product Marketing Manager


Emerson
13 hours ago
Posted date
13 hours ago
N/A
Minimum level
N/A
Full-timeEmployment type
Full-time
OtherJob category
Other
Are you an ambitious professional in Engineering, Marketing, or Product Management ready to elevate your career? We have an exciting opportunity for you! Join us as the Product Marketing Manager for our process industries, where you will drive the success of our 3-Way and 4-Way product portfolios. You will oversee the entire product lifecycle-from concept to launch to phase-out-ensuring a seamless transition at each stage. Your mission will be to develop and implement product roadmaps and strategies that promote sustainable growth and profitability. Collaborating closely with Engineering and Marketing teams, you will help build impactful roadmaps and support new product development while regionalizing global offerings. Strong collaboration with Supply Chain, Operations, and Finance will be vital, as you provide insights to guide our enterprise strategy and long-term planning.

Are you ready to make a meaningful impact? We look forward to hearing from you!

In this Role, Your Responsibilities Will Be:

New Product Development
  • Market Research: Conducting market analysis to find opportunities and customer needs.
  • Idea Generation: Leading brainstorming sessions to generate innovative product ideas.
  • Concept Development: Refining ideas into detailed product concepts and specifications.
  • Prototyping: Overseeing the creation of prototypes to test and validate concepts.
  • Testing and Validation: Coordinating with product marketing user testing and feedback to ensure product viability.
  • Launch Planning: Developing go-to-market strategies and coordinating product launches.

Life Cycle Management
  • Product Introduction: Managing the launch phase, including marketing and distribution.
  • Growth Strategies: Collaborate for the implementation of strategies to increase market penetration and sales.
  • Maturity Management: Optimizing product performance and profitability during the maturity phase.
  • Decline Strategies: Planning for product phase-out and transitioning customers to new solutions.

Application / Use Case - Feature Prioritization
  • Use Case Identification: Gathering and analyzing customer use cases to understand needs.
  • Impact Assessment: Evaluating the potential impact and value of each feature.
  • Resource Allocation: Prioritizing features based on available resources and strategic goals.
  • Customer Feedback Integration: Incorporating user feedback to refine feature priorities.
  • Alignment with Business Goals: Ensuring feature development aligns with overall business goals.

Product Road Mapping
  • Vision and Goals: Defining the product vision and long-term goals.
  • Timeline Development: Creating a detailed timeline for product development and releases.
  • Milestone Setting: Establishing key achievements and deliverables for the product.
  • Partner Communication: Keeping collaborators advised and aligned with the roadmap.
  • Adaptability: Adjusting the roadmap based on market feedback and adjust priorities.

Product Requirements
  • Functional Requirements: Specifying the features and functionalities of the product.
  • Non-Functional Requirements: Defining performance, security, and usability criteria.
  • User Requirements: Understanding and documenting user needs and expectations.
  • Technical Requirements: Outlining technical specifications and constraints.
  • Regulatory Compliance: Ensuring the product meets all relevant regulatory requirements.

Pricing, Forecasting, and Business Case
  • Market Analysis: Conducting research to understand market conditions and competition.
  • Pricing Strategy: Developing pricing models that improve profitability and market share.
  • Sales Forecasting: Predicting future sales volumes and revenue.
  • Cost Analysis: Estimating production, development, and operational costs.
  • Business Case Development: Creating business cases to support investments and expected returns.

Subject Matter expert for Collaterals creation:
  • Product Information: Providing detailed descriptions and benefits of the product.
  • Specifications: Listing technical details and features.
  • Images and Media: Including visuals to showcase the product.
  • Purchase Options: Offering pricing and availability information.

Who You Are:

You are a customer-centric Product Marketing Manager who flourishes with translating technical innovations into compelling narratives that resonate with target audiences. You possess a strong strategic approach and excel in cross-functional collaboration, working seamlessly with product, sales, and marketing teams. Your data-driven approach, combined with a creative and resourceful nature, enables you to develop and implement impactful go-to-market strategies that drive product adoption and business growth.

For This Role, You Will Need:
  • Bachelor's Degree Marketing
  • Relevant years of experience in technical sales or marketing environment with progressive levels of responsibility commensurate with the level of this role.
  • Excellent leadership skills to lead and encourage outstanding effort and results from direct reports, 3rd party reps, and distribution channel
  • Advanced strategic selling / negotiation skills
  • Proven analytical, and written & oral communication skills
  • Intermediate knowledge of MS Word, Excel, PowerPoint, etc.
  • Able to travel 60% to meet business needs
  • Authorized to work in the United States without sponsorship now and in the future.

Preferred Qualifications that Set You Apart:
  • 10+ years' experience in technical sales or marketing environment with dynamic levels of responsibility

Our compensation philosophy is simple: We pay a competitive base salary, within the local market in which we operate, and reward performance during the annual merit review process. The total target comp range for this position is $114,918 - $213,358 annually, commensurate with the skills, talent, capabilities, and experience each candidate brings to a role.

Our Culture & Commitment to You:

At Emerson, we prioritize a workplace where every employee is valued, respected, and empowered to grow. We champion an environment that encourages innovation, collaboration, and diverse perspectives-because we know that great ideas come from great teams. Our dedication to ongoing career development and growing an inclusive culture ensures you have the support to thrive. Whether through mentorship, training, or leadership opportunities, we invest in your success so you can make a lasting impact. We believe diverse teams, working together are key to driving growth and delivering business results.

We recognize the importance of employee wellbeing. We prioritize providing flexible, competitive benefits plans to meet you and your family's physical, mental, financial, and social needs. We provide a variety of medical insurance plans, with dental and vision coverage, Employee Assistance Program, 401(k), tuition reimbursement, employee resource groups, recognition, and much more. Our culture offers flexible time off plans, including paid parental leave (maternal and paternal), vacation and holiday leave.

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ABOUT US

WHY EMERSON

Our Commitment to Our People

At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.

We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world's most complex problems - for our customers, our communities, and the planet. You'll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.

At Emerson, you'll see firsthand that our people are at the center of everything we do. So, let's go. Let's think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let's go, together.

Work Authorization

Emerson will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1(including those with OPT or CPT) , H-1, H-2, L-1, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.

Equal Opportunity Employer

Emerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.

Accessibility Assistance or Accommodation

If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: idisability.administrator@emerson.com.

ABOUT EMERSON

Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability.

With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety.

We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you're an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you'll find your chance to make a difference with Emerson. Join our team - let's go!

No calls or agencies please.
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JOB SUMMARY
Product Marketing Manager
Emerson
Florham Park
13 hours ago
N/A
Full-time

Product Marketing Manager