At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we'll give you what you need to make it happen. It won't always be easy, growing takes grit. But at ABB, you'll never run alone. Run what runs the world.

This Position reports to:
EL Product Marketing Manager

Your Role and Responsibilities

Implementing product marketing strategies in line with global product strategy in assigned area to meet business
Implementing marketing activities and supports Sales organization in driving sales and services for their respective products

In this role, you'll help run what runs the world, by taking on meaningful work that drives real impact.

Work model: onsite

• Implements the Building Automation & Home Solution product marketing strategy in the assigned area/segment, including defining and communicating product value propositions and product positioning in accordance with the global product marketing strategy.

• Achieves product marketing targets and budgets by overseeing progress regularly and defining and implementing improvement plans as needed.

• Focuses on achievement of orders and drives continuous improvement in the Net Promoter Score (NPS).

• Executes annual marketing plan in collaboration with relevant division and/or product groups.

• Develops business plans focused on driving business development for a defined market.

• Coordinates market analysis with the Sales team and defines appropriate forecasts and plans related to product marketing.

• Evaluates and shares customer research, market conditions, and competitor data.

• Ensure profitable business growth in the domestic market. Ensure balanced growth through all products lines. Create demand through technical promotion support, providing solutions and a value base selling approach. Implement division market pricing policy.

• Oversees the sales execution for assigned products by providing relevant materials and guidance to the Sales team(s).

• Drives sales efficiency by providing appropriate product knowledge information and training (both technical and sales) to each salesperson.

Our Team Dynamics

Our teams support each other, collaborate, and never stop learning. Everyone brings something unique, and together we push ideas forward to solve real problems. Being part of our team means your work matters - because the progress we make here creates real impact out there.

Qualifications for the Role

• Professional Qualification in Electrical /Electronic Engineering
• At least 10 years of experience in Building Automation (KNX), Home Automation (Wireless solutions) & Building Management systems.
• KNX certified is a plus.
• Arabic speaking is a plus.
• Attitude to interpersonal relationships.
• Good relation skill, Team working, Problem solving, English language knowledge

What's in it for you?

We empower you to take initiative, challenge ideas, and lead with confidence. You'll grow through meaningful work, continuous learning, and support that's tailored to your goals. Every idea you share and every action you take contributes to something bigger.

Benefits

ABB provides competitive benefits, ask us!

Join us. Be part of the team where progress happens, industries transform, and your work shapes the world.
Run What Runs the World.

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#ABBCareers

#RunwithABB

#Runwhatrunstheworld

We empower you to take initiative, challenge ideas, and lead with confidence. You'll grow through meaningful work, continuous learning, and support that's tailored to your goals. Every idea you share and every action you take contributes to something bigger.

We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.