REQUIREMENTS:
• A deep understanding of B2B marketing, especially within the service tech sector is a must.
• Expertise in lead generation strategies, marketing automation, and pipeline management.
• Profound understanding of multichannel marketing for B2B.
• Experience in A/B testing and working with analytics tools like Google Analytics, Hotjar, Amplitude, and/or others.
• Expertise in creating compelling and consistent messaging for target audiences.
• Strong strategic thinking, analytical, and decision-making skills.
• Exceptional communication and leadership abilities.
• Experience managing budgets and optimizing marketing ROI.
• Residency on the East Coast of the USA is a must

SCOPE OF DUTIES:
• Develop and execute a lead generation-focused marketing strategy.
• Collaborate with the executive team to align marketing efforts with overall business objectives.
• Identify and capitalize on market trends, competitor insights, and customer needs.
• Strengthen the company's brand identity to support lead-generation efforts and ensure consistent messaging across all channels.
• Leverage digital marketing channels to drive high-quality leads.
• Use analytics and performance metrics to refine strategies and report on key marketing KPIs, with a focus on lead generation outcomes.
• Collaborate closely with the Marketing Lead on strategy implementation.
• Partner with cross-functional teams, including sales and operations, to ensure seamless execution of lead generation initiatives.

WHAT WE OFFER:
• Focus on product tech companies with innovative projects and advanced technologies
• Space for implementation of own ideas and opportunity to set up development process according to the personal vision
• Opportunity to earn bonuses based on individual and company performance, recognizing your hard work and contributions to our success
• Company stock options
• IT Kit
• Stable and long-term engagement
• Remote work with the possibility of business travel paid for by the company