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This Position reports to:
EL Product Marketing Manager

Your Role and Responsibilities

In this role, you will have the opportunity to implement product marketing strategies in line with global product strategy in assigned area to meet business objectives. Each day, you will implement marketing activities and support the Sales organization in increasing sales and services for respective products. You will also showcase your proficiency by enhancing sales efficiency through providing appropriate product knowledge information and training.

The work model for the role is: #LI - Hybrid.

This role is contributing to the Electrification Distribution Solutions (Medium Voltage) Business in Malaysia. Main stakeholders are ABB Valued Customers, Partners & Employees.

You will be mainly accountable for:

• Implementing the local go-to market product marketing strategy including definition and communication of product value propositions, product positioning in accordance with the global product marketing strategy. Leads the new product launch & deployment process
• Ensuring product marketing targets and budgets are met through regular monitoring and implementing improvement plans as needed.
• Executing annual marketing plans in collaboration with relevant business units/product groups and preparing business plans focused on business development for defined markets.
• Supporting the Sales organization/customers in determining technically appropriate and cost-effective solutions and preparing demanding offers.
• Overseeing sales execution for assigned products by providing relevant materials and guidance to sales team(s). Strive for the growth and profitability of assigned products.
• Coordinating market analyses with sales team members and defining appropriate forecasts and strategize business plans based on market trends, business opportunities. Evaluating and sharing customer research, market conditions and competitor data

Qualifications for the Role

• Degree/Diploma in Electrical/Electronic Engineering.
• Minimum 5 years of experience in engineering product management or sales.
• Experience in medium voltage Product such as switchgear, protection relay, Compact Substation, E-house, DCS & EMNCS, and distribution solutions product portfolio and in order management and order forecast/revenue forecast is an added advantage.
• Demonstrated skill in developing and managing customer relationships with a collaborative, solutions-oriented approach.
• Proficient product-to-market sense and ability to communicate effectively internally and externally.
• Proficient in written and spoken English, with strong ability to communicate effectively across internal and external stakeholders.
• Willingness to travel up to 30% locally.

More About Us

ABB's Distribution Solutions Division provides utility, industrial and commercial customers with safe, smart, and sustainable technologies for the distribution of electricity. With ABB AbilityTM enabled digital solutions at its core, our extensive portfolio includes Medium Voltage air- and gas-insulated switchgear (1 to 66 kilovolts) switchgear, distribution automation products, switching, limiting, measuring, and sensing devices, modular substation packages, and related services.

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