Marketing Automation Specialist (email)

Emerson
3 days ago
Posted date3 days ago
N/A
Minimum levelN/A
Marketing / AdvertisingJob category
Marketing / AdvertisingIf you are a Marketing Automation Specialist, Email professional looking for an opportunity to grow your career, this role offers the chance to make a meaningful impact at the intersection of marketing strategy and execution. As part of Emerson's Marketing team, you will play a key role in delivering timely, relevant, and high‑quality email communications that engage B2B audiences and support global and regional marketing initiatives. You will be a hands-on expert in building, optimizing, and analyzing email campaigns in Pardot, helping ensure the right message reaches the right audience at the right time.
Email is one of our most important channels for customer engagement. We are looking for a practitioner who is obsessed with quality, curious about performance data, and motivated to continuously improve.
In This Role, Your Responsibilities Will Be:
Who You Are:
You take on new opportunities with energy and a sense of ownership, following through on commitments and adapting quickly when priorities change. You communicate clearly and thoughtfully, tailoring your message to different audiences and ensuring shared understanding across teams. You build strong partnerships by working collaboratively across functions, valuing diverse perspectives and contributing to shared goals. You use data and feedback to focus on what matters most, translating insights into practical improvements that drive meaningful results.
For This Role, You Will Need:
Preferred Qualifications That Set You Apart:
Our Culture & Commitment to You:
At Emerson, we prioritize a workplace where every employee is valued, respected, and empowered to grow. We foster an environment that encourages innovation, collaboration, and diverse perspectives-because we know that great ideas come from great teams. Our commitment to ongoing career development and growing an inclusive culture ensures you have the support to thrive. Whether through mentorship, training, or leadership opportunities, we invest in your success so you can make a lasting impact. We believe diverse teams, working together are key to driving growth and delivering business results.
We recognize the importance of employee wellbeing. We prioritize providing competitive benefits plans, a variety of medical insurance plans, Employee Assistance Program, employee resource groups, recognition, and much more. Our culture offers flexible time off plans, vacation and holiday leave.
ABOUT US
WHY EMERSON
Our Commitment to Our People
At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.
We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world's most complex problems - for our customers, our communities, and the planet. You'll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.
At Emerson, you'll see firsthand that our people are at the center of everything we do. So, let's go. Let's think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let's go, together.
Accessibility Assistance or Accommodation
If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: idisability.administrator@emerson.com.
ABOUT EMERSON
Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability.
With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety.
We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you're an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you'll find your chance to make a difference with Emerson. Join our team - let's go!
No calls or agencies please.
Email is one of our most important channels for customer engagement. We are looking for a practitioner who is obsessed with quality, curious about performance data, and motivated to continuously improve.
In This Role, Your Responsibilities Will Be:
- Build and deploy email campaigns end to end using Pardot, including template setup, content configuration, stakeholder reviews, scheduling, and thorough pre-send quality assurance.
- Design, implement, and maintain nurture programs and automated journeys that guide prospects through the funnel based on behavior, preferences, and lifecycle stage.
- Apply email optimization best practices, including A/B testing of subject lines, calls to action, send times, and content variations, to continuously improve engagement and conversion.
- Partner closely with Campaign Marketing, Regional Marketing, and other stakeholders to translate campaign briefs into technically sound, on-brand email executions aligned with global and regional priorities.
- Monitor and analyze performance metrics such as open rates, click-through rates, deliverability, and unsubscribes, and share clear, actionable insights to support data-informed decisions.
- Collaborate with audience and data teams to ensure accurate segmentation and thoughtful cadence, enabling relevant and respectful customer communications.
- Contribute to scalable ways of working by developing reusable templates, modular content blocks, and clear build documentation.
- Coordinate email campaign projects across content development, audiences, design assets, translations, agency support, and stakeholder reviews to ensure timely, high-quality delivery.
Who You Are:
You take on new opportunities with energy and a sense of ownership, following through on commitments and adapting quickly when priorities change. You communicate clearly and thoughtfully, tailoring your message to different audiences and ensuring shared understanding across teams. You build strong partnerships by working collaboratively across functions, valuing diverse perspectives and contributing to shared goals. You use data and feedback to focus on what matters most, translating insights into practical improvements that drive meaningful results.
For This Role, You Will Need:
- Marketing professional with 3-5 years of experience, with at least 2 years of hands-on email execution in a B2B marketing automation platform (Pardot strongly preferred).
- Demonstrated ability to build and manage email campaigns independently, from intake through deployment and performance reporting.
- Strong attention to detail and quality, you catch rendering issues, broken links, and merge field errors before they reach the inbox.
- Highly organized with the ability to manage multiple active campaigns simultaneously, meeting deadlines without sacrificing quality.
- Familiarity with email KPIs and the ability to translate performance data into clear recommendations for campaign stakeholders.
- Collaborative cross-functional communicator who can work effectively with Global Campaign Marketing, Regional Marketing, Product Marketing, Sales, and IT.
- Education - BS/BA degree required, preferably in Marketing, Communications, or a related field.
- Proficient in English (verbal and written)
Preferred Qualifications That Set You Apart:
- Pardot Lightning certification or demonstrated advanced platform proficiency (Engagement Studio, dynamic content, connected campaigns, Salesforce sync).
Our Culture & Commitment to You:
At Emerson, we prioritize a workplace where every employee is valued, respected, and empowered to grow. We foster an environment that encourages innovation, collaboration, and diverse perspectives-because we know that great ideas come from great teams. Our commitment to ongoing career development and growing an inclusive culture ensures you have the support to thrive. Whether through mentorship, training, or leadership opportunities, we invest in your success so you can make a lasting impact. We believe diverse teams, working together are key to driving growth and delivering business results.
We recognize the importance of employee wellbeing. We prioritize providing competitive benefits plans, a variety of medical insurance plans, Employee Assistance Program, employee resource groups, recognition, and much more. Our culture offers flexible time off plans, vacation and holiday leave.
ABOUT US
WHY EMERSON
Our Commitment to Our People
At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.
We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world's most complex problems - for our customers, our communities, and the planet. You'll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.
At Emerson, you'll see firsthand that our people are at the center of everything we do. So, let's go. Let's think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let's go, together.
Accessibility Assistance or Accommodation
If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: idisability.administrator@emerson.com.
ABOUT EMERSON
Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability.
With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety.
We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you're an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you'll find your chance to make a difference with Emerson. Join our team - let's go!
No calls or agencies please.
JOB SUMMARY
Marketing Automation Specialist (email)

Emerson
La Ciudad
3 days ago
N/A
Full-time
Marketing Automation Specialist (email)