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Intern - ELF Business Development & Brand Management


Total Energies
Context & Environment

INTERNAL :
  • Close coordination with Sales, Marketing & customer service
  • Adapting to the dynamic work environment with new distributor management concepts.
  • Understanding the defined marketing action plans for key markets.

EXTERNAL :
  • Operating in a high growth market and competitive environment.
  • Competition from other lube international and local players affecting our profitability/market shares.
  • Awareness about political situation of responsible countries.
  • Be watchful of counterfeit activities in responsible countries and coordinate with UAE anti-counterfeit team.
  • Adapting to working with mature and organized distributors, as well as new distributors who would need guidance

Activities

CORE RESPONSIBILITIES:

Business Development
  • Assist in identifying new business opportunities, potential partners, and market expansion areas
  • Support distributor engagement activities, including meetings, presentations, and follow-ups
  • Collect and analyze sales data, market trends, competitor activity, and customer insights
  • Help prepare business proposals, pitch decks, and market entry assessments
  • Coordinate with internal teams on ongoing commercial initiatives

Brand Management
  • Support execution of brand campaigns, promotions, and product launches in the region
  • Ensure consistent use of ELF brand guidelines across marketing materials and channels
  • Assist in managing digital and social media content in coordination with marketing teams
  • Support POS material planning, visibility audits, and brand activation programs
  • Track brand performance KPIs and prepare basic reports and presentations

Sales Support
  • Assist in managing and coordinating sales activities across the countries as assigned.
  • Follow-up on action points discussed in review meetings
  • Support coordination of training sessions, and customer engagements

Performance Tracking
  • Follow up with distributors to use the digital portals/ distributor management online portal/tools - mylubportal and sending reports timely.

COMPANY OBJECTIVES:
  • Support ELF growth by strengthening brand presence and developing strategic initiatives across assigned markets
  • Grow ELF business in each destination and provide all the required tools in order to make Elf an established brand
  • Provides hands-on exposure to distributor management, market analysis, brand execution, and go-to-market activities.
  • Ensure brand guidelines and Group's HSE guidelines are followed

ACCOUNTABILITIES
  • Strict adherence and compliance towards Group HSE Charter & MAESTRO requirement and affiliate's HSEQ Policy, Compliance Procedures & specific rules & regulations applicable to the area of activity always.
  • Ensure full adherence to the company's compliance program, its policies and procedures including economic sanctions and export control in all professional activities.
  • Promptly notify the compliance officer/economic sanctions referent of any instances of noncompliance or violations of economic sanctions or export control that comes to my attention.
  • Timely Implementation of Sales & marketing programs and activities to support Elf growth.
  • Ensuring sustainable brand building of Elf in the respective countries, as per TEMME strategy, Global strategy
  • Ensuring DMS+ and Distributor Online Portal is rolled out and status reviewed with all distributors half-yearly.
  • Demonstrates exemplary conduct, rigor, vigilance, and professionalism regarding HSE in all their activities.
  • Analyse the secondary sales reports, promotional feedback provided by distributor.
  • Ensure cohesive communication and coordination with all support functions: Supply chain, Marketing, Technical, Customer Service, etc.

Candidate Profile

Knowledge :
  • Strong academic performance and a basic understanding of sales & marketing principles and strategies
  • Strong interest in business development, brand management, and FMCG/automotive industries

Skills:
  • Good analytical, communication, and presentation skills
  • Proficient in MS Excel, PowerPoint, and basic data analysis
  • Self-driven, detail-oriented, and eager to learn in a fast-paced environment
  • Ability to work with multicultural teams across regions
  • Proficiency in using social media platforms and digital marketing tools, Microsoft Office Suite (Word, Excel, PowerPoint).
  • Ability to conduct market research and analyze data.
  • Creativity and innovation in developing marketing campaigns and content.
  • Attention to detail and ability to multitask effectively.
  • Team player and accountability.

Language
  • Proficiency in English is a must (write, read & speak).
  • Arabic and French language proficiency is an added advantage.

Education:
  • Degree in Business Administration, Marketing or related field

Additional Information

TotalEnergies values diversity, promotes individual growth and offers equal opportunity careers.

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TotalEnergies is a major industrial player in energy and the energy transition. It is also a responsible employer and corporate citizen. That means we are doing everything we can to achieve a transition that is as just as possible for our employees, our stakeholders and society as a whole. Backed by our values of respect and solidarity, our strength and reliability, and a commitment to excellence and innovation, our Company is steadily implementing the ambition of carbon neutrality by 2050, together with society.
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JOB SUMMARY
Intern - ELF Business Development & Brand Management
Total Energies
Al Dhafra
2 days ago
N/A
Internship / Apprenticeship

Intern - ELF Business Development & Brand Management